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Entrepreneurship A Contemporary Approach
Entrepreneurship A Contemporary Approach
- ISBN 13:
9780030196041
- ISBN 10:
0030196043
- Edition: 5th
- Format: Hardcover
- Copyright: 09/01/2000
- Publisher: South-Western College Pub
- Newer Edition
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Summary
This market leader was the first of its kind to cover entrepreneurship in one entire text. Its practical step-by-step approach helps develop entrepreneurial skills. The revision of this successful text features the Internet and a chapter on "Quality and the Human Factor," as well as current management themes that will keep the text at the forefront of the market.
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