With Macmillan’s superior content delivered by Achieve, Social Psychology offers a fresh approach to the study of social psychology, that no other available text can match. The authors draw on over 50 years of combined teaching and research to guide students through the rich diversity of the science of social psychology, weaving together explanations of theory, research methods, empirical findings, and applications to show how social psychologists work to understand and solve real-world problems. The new edition’s Achieve brings together all student and instructor resources, including an interactive e-book, LearningCurve adaptive quizzing, Video Activities, The Science of Everyday Life Experiments and Activities, and more.

C H A P T E R 1. The Revealing Science of Social Psychology
C H A P T E R 2. Fundamentals of Social Behavior
C H A P T E R 3. The Core Elements of Social Cognition
C H A P T E R 4. Thinking About People and Events
C H A P T E R 5. The Nature, Origins, and Functions of the Self
C H A P T E R 6. The Key Self-motives: Consistency, Esteem, Presentation, and Growth
C H A P T E R 7. Social Influence
C H A P T E R 8. Persuasion, Attitudes, and Behavior
C H A P T E R 9. Group Processes
C H A P T E R 10. Understanding Prejudice, Stereotyping, and Discrimination
C H A P T E R 11. Responding to and Reducing Prejudice
C H A P T E R 12. Interpersonal Aggression
C H A P T E R 13. Prosocial Behavior
C H A P T E R 14. Interpersonal Attraction
C H A P T E R 15. Close Relationships