The Secret to GE's Success: A Former insider Reveals the Leadership lessons of the World's Most Competitive Company

  • ISBN 13:


  • ISBN 10:


  • Edition: 1st
  • Format: Hardcover
  • Copyright: 12/18/2006
  • Publisher: McGraw-Hill

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Learn why GE has always had the bestinventors, the best strategic planners, andthe best results William Rothschild, who witnessed GE's revolutionfirsthand, explains the five keys that madeGE a global phenomenonand gives managers a completetoolkit for duplicating its remarkable success. Heexplains the GE Codethe hallmark of all GE leadershipteamsand provides a far-ranging prescriptiveplan for strategizing the GE way.

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