In this breakthrough student resource, two committed, tech-savvy professors, Deborah Licht and Misty Hull, combine years of research and teaching insights with the journalistic skill of science writer, Coco Ballantyne, who came to the project directly from Scientific American. Together, they have created an introductory psychology textbook and online learning and comprehension system that draws on written profiles and video interviews of real people and their stories to help students better understand and relate to psychologys foundational concepts and ideas as well as solutions for the 10 challenges that face both students and instructors in the introductory course today.

Beginning with addressing the top 10 Challenges facing instructors (creating relevance, student engagement, seeing psychology as a science, teaching the hardest concepts, and dispelling myths) and students (students see the big picture, learning the toughest concepts, seeing the connections between life and psychology, relevancy to the real world, and diversity) in the Preface, Scientific American: Psychology 3e is filled with high-interest examples and features, including full-page infographics that help students understand and retain key concepts.

With a renewed emphasis on research methods in a brand new stand-alone Chapter 2 (Research Methods), this innovative collaboration between Worth Publishers and Scientific American reflects a commitment to engaging and educating all students, including those who sometimes seem difficult to engage - in the contemporary style of the worlds most respected science magazine.

Chapter 1: An Introduction to Psychology familiarizes students with the field of psychology using the harrowing story of a Thai soccer team that spent 17 days trapped in a flooded cave.
Chapter 2: Research Methods Introduces the fundamentals of research and statistics with the help of Samantha Futerman and Anaïs Bordier, identical twin sisters who were separated at birth and reunited at age 25.
Chapter 3: Biology and Behavior interweaves biological concepts with the story of Iraq War veteran Brandon Burns, who experienced a miraculous recovery from a brain injury, and Christina Santhouse, who has thrived despite having nearly half her brain surgically removed.
Chapter 4: Sensation and Perception examines the rich sensory experiences of Mandy Harvey, a singer and musician who is completely deaf.
Chapter 5: Consciousness shares the unique insights of anesthesiologist and neuroscientist Dr. Divya Chander, and follows Matt Utesch as he deals with the challenges of narcolepsy.
Chapter 6: Learning illustrates how learning principles relate to the life story of “The Dog Whisperer” Cesar Millan.
Chapter 7: Memory tells the poignant tale of Clive Wearing, a man who has suffered profound and extensive memory loss as a result of a brain infection.
Chapter 8: Cognition, Language, and Intelligence explores the cognitive breakdown and incredible recovery of stroke survivor Dr. Jill Bolte Taylor.
Chapter 9: Human Development profiles the extended family of Ericka Harley, a teenage mother who earned her college degree while raising her daughter.
Chapter 10: Motivation and Emotion details the journey of Ivonne Mosquera-Schmidt, a triathlete and Paralympian runner who is completely blind, and explores the emotions of combat veteran Ibrahim Hashi.
Chapter 11: Sexuality and Gender shares the unique insights of sex therapist Dr. Stephanie Buehler, and explores the concept gender with the help of nurse Stephen Patten.
Chapter 12: Personality examines the personality development of intersex advocate Sean “Saifa” Wall.
Chapter 13: Social Psychology tells the story of Alexa and Dennis Conforti, a married couple that met through the dating app Tinder, and profiles Julius Achon, an Olympic runner who adopted 11 orphans from his homeland of Uganda.
Chapter 14: Stress and Health offers a glimpse into the stressful but rewarding careers of police lieutenant Christy Sheppard and firefighter-paramedic Kehlen Kirby.
Chapter 15: Psychological Disorders tells the story of Ross Szabo, a young man with bipolar disorder, and Melissa Hopely, young woman with obsessive compulsive disorder.
Chapter 16: Treatment of Psychological Disorders focuses on the life and work of two clinical psychologists—Dr. Daniel Foster, who works on an Indian Reservation, and Dr. Nneka Jones Tapia, who works as a jail warden.