Profitable Menu Planning
Profitable Menu Planning
- ISBN 13:
9780135878330
- ISBN 10:
0135878330
- Format: Hardcover
- Copyright: 12/01/1994
- Publisher: Prentice Hall
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Summary
The book covers planning the menu, to writing the menu, types of menus (from fast food to fine dining), and objective and subjective menu analysis (including nutritional). Hands-on and real-world in approach, it features accompanying interactive software with specific examples of costing, mark-ups and menu engineering.