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Principles of Health Education and Health Promotion

by: Butler, J. Thomas

Principles of Health Education and Health Promotion

by: Butler, J. Thomas

ISBN 13:
9780534523749
ISBN 10:
0534523749
Edition: 3rd
Format: Paperback
Copyright: 12/01/2000
Publisher: Cengage Learning

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Summary

This current, contemporary textbook is a guide to the fields of health promotion. Its primary beneficiaries are students who are preparing for careers as health educators or health promoters. This text teaches the educator to be aware of the many factors that influence health: heredity, environment, health care services, and our own behavior.

Preface

xiii

The Meaning of Health and Wellness

(22)

What Is a Health?

(2)

Dimensions of Health

(5)

Physical Health

(1)

Emotional Health

(1)

Social Health

(1)

Mental Health

(1)

Spiritual Health

(1)

Major Factors Influencing Health

(7)

Heredity

(1)

Environment

(2)

Health Care Services

(2)

Behavior

(2)

What Is ``Wellness''?

(2)

What Is Optimal Health?

(1)

So How Are We Doing?

(1)

Key Points

(4)

Health Promotion

(20)

What Is Health Promotion?

(1)

The Triad of Health Promotion

(7)

Prevention

(3)

Role of Health Education

(3)

Health Protection

(1)

Relationship Among the Triad

(1)

Framework for Health Promotion

(4)

Health Inequities

(2)

Large-Scale Change

(1)

Special Themes in Health Promotion

(6)

Empowerment

(1)

Ecological Perspective

(1)

Community Organization

(1)

Individual Behavior

(2)

Official Recognition

(1)

Key Points

(2)

Health Education

(18)

What Is Health Education?

(2)

The Essence of Health Education

(1)

Misconceptions About and Barriers to Health Education

(4)

Misconceptions

(1)

Barriers

(3)

Contributors to a Unique Discipline

(1)

The Behavioral Sciences

(1)

Public Health

(1)

Education

(1)

Health Education Philosophy

(1)

Why Health Education?

(3)

Economic Benefits of Health Education

(1)

Long-Term Benefits of Health Education

(1)

Key Points

(4)

History of Health Education and Health Promotion

(36)

The Pre-Modern Era

(1)

Early Records and Boards of Health

(1)

Education

(1)

The Pre-Industrial Era: 1800-1850

(1)

The Modern Era: 1850-1910

(6)

The Miasma Phase

(1)

The Bacteriology Phase

(4)

The Modern Era: 1910-Present

(16)

Health Resources Phase

(7)

Social Engineering Phase

(4)

Health Promotion Phase

(5)

A Brief History of Sexuality Education

(4)

Professional Credentialing

(2)

Key Points

(5)

Health Education and Promotion as a Profession

(24)

A Service Mission

(1)

A Unique Body of Knowledge

(1)

A Prolonged Period of Training

(1)

Continuing Education

(1)

Code of Ethics

100

(9)

Why Study Ethics?

100

(1)

Ethical Principles

101

(4)

Developing Codes of Ethics in Health Education

105

(1)

Issues Addressed in the Codes of Ethics

105

(3)

Enforcing a Code of Ethics

108

(1)

Standards of Education

109

(5)

Identification of Competencies

109

(2)

An Approach for Classroom Teachers

111

(3)

Shaping Legislation

114

(1)

Freedom from Lay Control

114

(1)

Strength of Identity

114

(5)

Scholarly Productivity

115

(1)

Service Activities

115

(1)

Professional Organizations

115

(4)

Key Points

119

(2)

Settings for Health Education and Health Promotion

121

(18)

Health Care Settings

121

(7)

Hospitals and Managed Care Organizations

124

(2)

Primary Care Settings

126

(1)

Other Health Care Environments

127

(1)

Worksites

128

(4)

Community/Public Health Agencies

132

(1)

Colleges and Universities

133

(2)

The Faith Community

135

(1)

The Military

135

(1)

Key Points

136

(3)

Coordinated School Health Programs

139

(52)

The Link with Academic Performance

141

(1)

Cost Containment

142

(2)

A Carefully Planned Approach

143

(1)

Characteristics of the CSHP

144

(1)

National Health Education Standards

145

(1)

Components of the CSHP

146

(34)

Comprehensive School Health Instruction

147

(4)

Healthy School Environment

151

(9)

School Health Services

160

(9)

Physical Education

169

(2)

Nutrition Services

171

(3)

Psychological, Guidance/Counseling, and Social Services

174

(2)

Community and Family Involvement

176

(2)

Health Promotion for Faculty and Staff

178

(2)

Implementing CSHP

180

(1)

Dealing with Controversy

181

(2)

Key Points

183

(8)

Governmental Initiatives

191

(22)

An Objective Approach

193

(7)

Health Objectives for the Year 1990

193

(1)

Health Objectives for the Year 2000

194

(2)

Health Objectives for the Year 2010

196

(4)

Specific Federal Interventions

200

(10)

Department of Health and Human Services

201

(5)

Department of Agriculture

206

(1)

Department of Education

207

(2)

Interagency Cooperation

209

(1)

Key Points

210

(3)

Effective Programs

213

(18)

Health Education Centers

213

(2)

Weller Health Education Center

213

(1)

Hult Health Education Center

214

(1)

Programs in Clinical Settings

215

(1)

The Lifestyle Heart Trial

215

(1)

Stress Reduction Clinic

216

(1)

Asthma Intervention Program

216

(1)

Community Settings

216

(2)

Healthy Smiles

216

(1)

Project Freedom

217

(1)

Search Program

217

(1)

Obesity Prevention Among Inner-City Females

218

(1)

School-Based Programs

218

(6)

Growing Healthy

218

(2)

Teenage Health Teaching Modules

220

(1)

The Healthy Lifestyles Program

220

(1)

Know Your Body

221

(1)

HeartReach

221

(1)

Project Alert

222

(1)

Safer Choices

222

(1)

Gimme 5

223

(1)

Worksite Health Promotion

224

(2)

Lifestyle Improvements for Everyone (L.I.F.E.) at Physicians Health Plan

224

(1)

City of Birmingham's Good Health Program

224

(1)

Hoechst Marion Roussel Employee Wellness Program

225

(1)

Chevron's Health Quest

225

(1)

University/College Campus Settings

226

(2)

Wellness Works

226

(1)

Health Education and Lifestyle Promotion (H.E.L.P.)

227

(1)

Pure Energy Wellness Program

227

(1)

Faith Community Settings

228

(1)

Jackson County (FL) Alcohol and Other Drug Prevention Partnership

228

(1)

Health Enhancement Ministries

229

(1)

Key Points

229

(2)

Learning and Behavior Change: Theories and Models

231

(26)

Domains of Learning

231

(2)

Cognitive Domain

231

(1)

Affective Domain

232

(1)

Psychomotor Domain

232

(1)

Concepts and Principles of Learning

233

(1)

Theories and Models: What's the Big Deal?

234

(1)

The Stages of Change or Transtheoretical Model

235

(4)

Theory of Reasoned Action and Theory of Reasoned Action and Theory of Planned Behavior

239

(3)

Theory of Reasoned Action

239

(1)

Theory of Planned Behavior

240

(1)

Applications to Health Promotion

241

(1)

Health Belief Model

242

(3)

Individual Perceptions

242

(1)

Modifying Factors

242

(1)

Likelihood of Action

243

(1)

Health Belief Model and Health Education

244

(1)

Health Promotion Model

245

(2)

Social Cognitive Theory

247

(6)

SCT and Health Education

250

(3)

Key Points

253

(4)

Needs Assessment, Planning, and Program Implementation

257

(28)

Needs Assessment

259

(5)

Research Techniques

262

(2)

Development of a Program Plan

264

(5)

Prioritizing Needs

265

(1)

Goals and Objectives

266

(1)

Policy Formation

267

(1)

Methods and Techniques

267

(1)

Implementation Plan

267

(1)

Evaluation Plan

268

(1)

Implementation

269

(1)

Planning Models

269

(13)

The Precede-Proceed Model

269

(5)

Planned Approach to Community Health (Patch)

274

(2)

Mico's Model for Health Education Planning

276

(3)

Multilevel Approach to Community Health (Match)

279

(3)

Key Points

282

(3)

Evaluation

285

(26)

The Purposes of Evaluation

285

(2)

Measurement Versus Evaluation

287

(1)

Measurement Instruments

288

(3)

Tests, Inventories, and Questionnaires

288

(1)

Kinds of Measurement

289

(1)

Validity

289

(1)

Reliability

290

(1)

Sensitivity

291

(1)

Objectivity

291

(1)

Discrimination

291

(1)

Administrability

291

(1)

Levels of Program Evaluation

291

(3)

Diagnostic Evaluation

291

(1)

Formative Evaluation

292

(1)

Summative Evaluations of Impact and Outcome

292

(2)

Evaluation of the Learner/Client

294

(14)

Evaluation by Teachers

294

(1)

Measuring Knowledge

295

(6)

Measuring Attitudes

301

(3)

Measuring Behavior

304

(3)

Grading

307

(1)

Evaluation of the Educator

308

(1)

Key Points

309

(2)

Current and Future Issues in Health Promotion/Education

311

(30)

Credentialing

311

(9)

Credentialing of Teachers and Teacher Preparation Programs

312

(5)

Certified Health Education Specialist (CHES)

317

(2)

Community and Public Health Program Credentialing

319

(1)

Institutional Accreditation

319

(1)

Accountability and Professional Preparation

320

(2)

Changing Technology in Education

322

(2)

Changing Consumer Populations

324

(6)

The Very Young

324

(2)

The Elderly

326

(2)

The Changing Family

328

(1)

Cultural and Ethnic Diversity

329

(1)

Responsibility for Health

330

(1)

Political Activism and Advocacy

331

(1)

Entrepreneurship, Vendorship, and Reimbursement

332

(1)

Enterpreneurship

332

(1)

Vendorship

333

(1)

Reimbursement

333

(1)

Social Marketing and Advocacy

333

(3)

Key Points

336

(5)

Appendix A Code of Ethics for the Health Education Profession

341

(4)

Appendix B Responsibilities and Competencies for Health Educators

345

(8)

Appendix C National Health Education Standards for Students Organized by Grade

353

(6)

Appendix D Leading Health Indicators from Healthy People 2010

359

(2)

Appendix E Resources for Health Promotion

361

(12)

Glossary

373

(4)

Index

377

Amazon no longer offers textbook rentals. We do!

Principles of Health Education and Health Promotion

Principles of Health Education and Health Promotion

9780534523749

0534523749

Summary

Table of Contents

Supplemental Materials

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