9781581158885

Pricing Photography : The Complete Guide to Assignment and Stock Prices

  • ISBN 13:

    9781581158885

  • ISBN 10:

    1581158882

  • Edition: 4th
  • Format: Trade Paper
  • Copyright: 01/17/2013
  • Publisher: RANDOM HOUSE

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to ï¬t any type of market and usage, how to define prices in a way that guarantees long-term proï¬tability, and the specifics of pricing electronic media. A must-have addition to every photographer'¬"s bookshelf.

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