Operations Strategy
Operations Strategy
- ISBN 13:
9781292162492
- ISBN 10:
129216249X
- Edition: 5th
- Format: Paperback
- Copyright: 05/01/2017
- Publisher: Pearson
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Summary
Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy. Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.