9780199059829

Introduction to Business Management

  • ISBN 13:

    9780199059829

  • ISBN 10:

    0199059829

  • Edition: 9th
  • Format: Paperback
  • Copyright: 11/26/2013
  • Publisher: Oxford University Press

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Introduction to Business Management ninth edition explores the business environment in which we operate. It explains management principles such as planning, organising, leading, and controlling. It also has an in-depth focus on the functional areas of human resources, marketing, public relations, financial management, operations management, and purchasing and supply management.

South Africa's leading introductory business management textbook continues to introduce students from undergraduate and diploma courses, as well as MBA courses, to the dynamics of the organisational environment.

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