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This is the perfect book for any student new to qualitative research. In this exciting and major updating of his bestselling, benchmark text, David Silverman walks the reader through the basics of gathering and analysing qualitative data. David Silverman offers beginners unrivalled hands-on guidance necessary to get the best out of a research methods course or an undergraduate research project. New to the fourth edition: o A new chapter on data analysis dealing with grounded theory, discourse analysis and narrative analysis o Further worked-through examples of different kinds of data and how to interpret them o A separate section on focus groups and interpreting focus group data o An expanded ethics chapter o More coverage of digital media and photographs as data o A companion website with additional case studies and examples, links to SAGE journals online, and links to useful websites, podcasts and Youtube videos. This fourth edition is also accompanied with its own group page on www.methodspace.com [insert full url] where users can give feedback and discuss research issues.
Table of Contents
Theory and Method in Qualitative Research
What Is Qualitative Research?
In Search of a Working Definition
Loaded Evaluations of Research Methods
Methods Should Fit Your Research Question
The Good Sense of Quantitative Research
The Nonsense of Quantitative Research
The Good Sense of Qualitative Research
The Nonsense of Qualitative Research
Varieties of Qualitative Research
Designing a Research Project
Selecting a Topic
Formulating a Researchable Question
Fitting your Research Question into an Appropriate Theory
Choosing an Effective Research Design
An Effective Literature Review
Basic Terms in Research Design7
Some Rules for Data Analysis
Some Ethical Complications
Ethnography and Observation
The Ethnographic Focus
The Theoretical Character of Ethnographic Observations7
What is an 'Open-Ended' Interview?
Implications: Three Versions of Interview Data
Adolescent Cultures: Combining 'What' and 'How' Questions