The Handbook of Communication and Corporate Reputation
The Handbook of Communication and Corporate Reputation
- ISBN 13:
9780470670989
- ISBN 10:
0470670983
- Edition: 1st
- Format: Hardcover
- Copyright: 06/10/2013
- Publisher: Wiley-Blackwell
New From $67.53
Sorry, this item is currently unavailable.
List Price $68.21 Save $0.68
New
$67.53
Print on Demand: 2-4 Weeks. This item cannot be cancelled or returned.
We Buy This Book Back!
Included with your book
Free Shipping On Every Order
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Extend or Purchase Your Rental at Any Time
Need to keep your rental past your due date? At any time before your due date you can extend or purchase your rental through your account.
Summary
With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefits that positive public attitudes can bring. Definitive research collection for a fast-growing field State-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Features contributions by key international scholars Applies new theoretical frameworks to corporate reputation