Glo-Bus and Business Strategy Game Download Code Card
- ISBN 13:
- ISBN 10:
- Edition: 16th
- Format: Nonspecific Binding
- Copyright: 08/25/2008
- Publisher: MCGRAW HILL
- Newer Edition
Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)
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.For more information visit the Web site, www.mhhe.com/thompsonsims
.GLO-BUS is McGraw-Hill/Irwin's online strategy simulation modeled around the digital camera industry.ï¿½Students' strategy- and decision-making skills are put to the test as they develop business plans and compete against each other for market share.ï¿½GLO-BUS is less complex than McGraw-Hill/Irwin's Business Strategy Game (BSG)ï¿½. In GLO-BUS, production occurs in a single plant, there are 8 market segments, there is no inventory to manage since cameras are built-to-order and shipped, and sales forecasting is simpler. There are also less decision variables, which allow instructors the flexibility to incorporate more cases into the class. GLO-BUS is a contemporary high-tech strategy simulation students readily identify with and understand.
.For more information visit the Web site, www.mhhe.com/thompsonsims.