This third in a series of hardcover books joins the award-winning titles The Stratocaster Chronicles and The Soul of Tone by author/historian Tom Wheeler. In over 600 pages, The Dream Factory features hundreds of full-color photos of incredibly rare, collectible, and limited-edition handcrafted guitars. Learn the fascinating tale of the Fender Custom Shop and its acclaimed artisans as only Tom Wheeler can tell it. Features: * Foreword by Billy F. Gibbons * More than 630 images illustrating the first master builders and their humble beginnings through the manyy changes up to present-day operations. Includes many one-of-a-kind custom guitar masterpieces and reproductions of acclaimed guitarists' instruments, such as Eric Clapton's "Blackie", Jimi Hendrix's Monterey Strat, Stevie Ray Vaughan's No. 1, and many more. A must-have for all guitar enthusiasts! * Unprecedented view inside one of the music industry's most creative and prolific custom instrument shops, revealing how playable works of art are created * Fascinating interviews and stories from the men and women who set the standard for guitar greatness