9780077436704

Connect 1-Semester Access Card for M: Marketing

  • ISBN 13:

    9780077436704

  • ISBN 10:

    0077436709

  • Edition: 3rd
  • Format: eBook
  • Copyright: 02/22/2012
  • Publisher: McGraw-Hill Education
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Connect Plus® Marketing gives students access to an integrated, media-rich eBook, allowing for anytime, anywhere access to the textbook. With each homework problem directly mapped to the topic in the book, the student is only one click away from the textbook. The eBook also includes a powerful search function that allows students to quickly scan the entire book for relevant topics. Students can access Interactive Presentations and test their knowledge through quizzes to enhance their learning experience. Students can highlight, take notes, or even access shared instructor’s notations to learn course material.

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