9781111836832

Cengage Advantage Books: This is PR The Realities of Public Relations

  • ISBN 13:

    9781111836832

  • ISBN 10:

    1111836833

  • Edition: 11th
  • Format: Paperback
  • Copyright: 01/06/2012
  • Publisher: Wadsworth Publishing

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, Eleventh Edition, introduces students to the world of public relations, emphasizing the fundamentals as well as emerging issues such as technology, ethics, and the international aspects.

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