Campaign Planner For Integrated Brand Communications
Campaign Planner For Integrated Brand Communications
- ISBN 13:
9780324321470
- ISBN 10:
0324321473
- Edition: 3rd
- Format: Paperback
- Copyright: 09/28/2004
- Publisher: Cengage Learning
- Newer Edition
New From $98.95
Sorry, this item is currently unavailable.
List Price $99.95 Save $1.00
New
$98.95
Usually Ships in 24-48 Hours
We Buy This Book Back!
Included with your book
Free Shipping On Every Order
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Extend or Purchase Your Rental at Any Time
Need to keep your rental past your due date? At any time before your due date you can extend or purchase your rental through your account.
Summary
CAMPAIGN PLANNER FOR INTEGRATED BRAND COMMUNICATIONS will help you prepare and present a professional campaign in conjunction with your advertising, promotion, or IMC text. Using a 10-step guide, this workbook clearly explains the process of planning and executing a successful campaign.