Built to Thrive is an evidence-based guide to understanding how the human body ages and how the reader can meaningfully influence that process, and stay off the meds.

Understand the six core foundations of longevity, take responsibility for your health and create your own longevity blueprint to extend your healthy years, without the meds.

Grounded in modern biology, physiology and nutritional science, Built to Thrive is structured around six interconnected foundations that determine how we age. Dr Max Gowland explains the science in a clear and accessible way to empower long-term decision-making, rather than offering short-term fixes or fashionable interventions. These core foundations are MOVEMENT, NUTRITION, SLEEP, STRESS, EXOGENOUS COMPOUNDS, and TRACKING.

Longevity is presented not as the pursuit of extreme lifespan, but with three clear aims:

·       The preservation of strong mental and physical capacity
·       Maintaining good metabolic health for as long as possible
·       Reducing, and ultimately remove the need for medication

Small changes can have a big impact, and it's never too early to start.

Dr Max Gowland is a UK-based scientist and passionate advocate for longevity. PhD biochemist and educator, and champion of the over 50's.

A pioneering expert in preventative health and the founder of Prime Fifty, the first and only supplement range in the UK created exclusively for the nutritional needs to the 50+ demographic.

Dr Max is also a familiar face to millions through his regular appearances on QVC, where his expert-led supplements consistently rank among the platform's most trusted and best-performing health ranges. Ready to be the new TV doctor we all turn to for advice.

His work has helped shape a new conversation around ageing - one that focuses on empowerment, small daily changes, and the positive role nutrition can play in living well for longer.

He has extensive experience in scientific research, global product development and public education across TV, radio and trade shows, with a particular focus on translating complex science into practical, evidence-based guidance.