Analytics in a Big Data World The Essential Guide to Data Science and its Applications
- ISBN 13:
- ISBN 10:
- Edition: 1st
- Format: Hardcover
- Copyright: 05/19/2014
- Publisher: Wiley
Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)
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The book discusses the topic of Big Data and Analytics, which is now more relevant and actual than ever before. It is written with a strong practitioner focus, not overly stressing the mathematical underpinnings but the business application instead. It consists of real-life examples from the author's personal consulting and research experience (banking, retailing, government). The book includes an overview of visionary ideas and recent developments in the field with a tremendous potential to create strategic leverage in any business setting.