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The Media of Mass Communication
The Media of Mass Communication
- ISBN 13:
9780205521104
- ISBN 10:
020552110X
- Edition: 9th
- Format: Paperback
- Copyright: 01/01/2009
- Publisher: Allyn & Bacon
- Newer Edition
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Summary
Rich with contemporary issues and trends, Vivianrs"sThe Media of Mass Communication9e balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package. Widely praised for its dynamic writing style, this ninth edition engages the reader with up-to-date and relatable examples, a vibrant new design and photo program, and an abundance of multimedia resources.
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