The Management of Technology and Innovation A Strategic Approach (with InfoTrac)

by: White, Margaret A.; Bruton, Garry D.

ISBN 13:
9780324144970
ISBN 10:
0324144970
Edition: 1st
Format: Paperback
Copyright: 01/18/2006
Publisher: South-Western College Pub
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Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

In today's economy the management of technology is a major factor in the process layout employed by the firm, in systems used by the company, in its structural design, and in its product marketability. This text uses technology as a guiding focus for explaining the strategic management process. Each chapter splits into two acts: (1) chapters open with material synthesized from leading theorists and consultants; (2) chapters conclude with discussions of the applicable techniques for successfully exploiting technology and innovation.

Preface

About the Authors

xxi

Acknowledgements

xxiii

PART ONE Laying the Foundation

Nokia: Riding the Waves of Innovation

(1)

Nokia: The Firm's History

(2)

How Nokia Changes

(1)

Strategic Perspective

(1)

Overview of Part One

(1)

Management of Technology and Innovation: An Overview

(28)

Overview

(1)

Introduction

(4)

Importance of Technology and Innovation to Business

(2)

Importance of Technology and Innovation to Society

(1)

Technology and Innovation Do Not Stand Still

(1)

The Study of Technology, Innovation, and Its Management

(3)

The Technology and Innovation Imperative Is Organization-wide

(1)

The Technological and Innovation Imperative Is Worldwide

(1)

Value Creation Is the Key

(1)

Key Definitions of Technology

(4)

Definition of Technology

(1)

Definition of Management of Technology

(2)

The Importance of Managing Technology

(1)

The Process of Managing Technology

(2)

Making Decisions for Managing Technology

(1)

Tools for Managing Technology

(1)

Key Definitions of Innovation

(2)

Definition of Innovation

(1)

Definition of Management of Innovation

(1)

The Process of Managing Innovation

(3)

Making Decisions for Managing Innovation

(2)

Tools for Managing Innovation

(1)

Structuring the Examination of MTI

(1)

Strategy Perspective

(1)

Making Decisions for Strategic Management

(1)

Tools for Strategic Management

(1)

Organization of the Text

(7)

Summary

(5)

Strategy and the Management of Technology and Innovation

(56)

Overview

(1)

Introduction

(1)

What Is Strategy?

(1)

Centrality of MTI in Strategic Management

(7)

Integrating MTI and Strategy

(1)

Technology and Competitive Advantage

(1)

Continuous versus Radical Technology

(1)

Maturing Process of Technology

(2)

Offensive versus Defensive Technology

(1)

The Strategic Process in MTI

(15)

Planning

(9)

Implementation

(3)

Evaluation and Control

(2)

The Next Steps in Integrating MTI and Strategy

(8)

Summary

(7)

Appendix One: Overview of Strategic Analysis in MTI: Competitive and Financial Considerations

(1)

Strategic Analysis

(3)

Key Assessments

(3)

Financial Analysis

(4)

Overview

(1)

Income Statement and Retained Earnings

(1)

Balance Sheet and Reallocating Resources

(1)

Understanding Financials

(4)

Profit Ratios

(1)

Liquidity Ratios

(1)

Efficiency Ratios

(1)

Other Ratios

(1)

Understanding the Financial Analysis Outcome

(1)

Using Financial Assessments

(1)

Other Uses of Financial Data

(3)

Net Present Value

(1)

Payback Period

(1)

Applications to MTI

(5)

Summary

(4)

PART TWO Innovation: Internal Strategy

Corning: Successful Internal Innovation

(1)

Corning: The Firm's History

(2)

Corning Today

(1)

Building an Internal Innovation Foundation

(1)

Corning's Efforts Bring Results

(1)

Overview of Part Two

(1)

Innovation: Planning

(34)

Overview

(1)

Introduction

(1)

Planning: A Complex Process

(1)

To Innovate or Not to Innovate

(2)

Factors That Favor Innovation

(1)

Factors That Discourage Innovation

(1)

Types of Innovation

(6)

Product Innovation

(3)

Process Innovation

(2)

Innovation Planning Process

101

(5)

Determine the Vision

102

(1)

Set the Mission

102

(1)

Establish Goals and Objectives

103

(1)

Set Strategy

104

(1)

Specific Tactics and Actions

105

(1)

Application of the Planning Process

106

(2)

Factors That Aid Innovation Planning

108

(5)

Creativity

108

(2)

Organization-wide Issues

110

(2)

Political Processes

112

(1)

Technology Stages and Planning

113

(3)

Start-up

113

(1)

Growth

114

(1)

Maturity

115

(1)

Decline

115

(1)

Developing a Climate for Innovation

116

(8)

Summary

118

(6)

Internal Innovation: Implementation

124

(32)

Overview

124

(1)

Introduction

125

(1)

Key Initial Questions for Implementation

125

(4)

What Should We Be Doing?

125

(2)

What Are the Requirements for Key Activities?

127

(2)

What and to Whom to Delegate?

129

(1)

Key Implementation Issues

129

(19)

Leadership

130

(6)

Engagement

136

(4)

Extension

140

(4)

Alignment

144

(4)

Crafting Portfolios of Innovation

148

(8)

Summary

149

(7)

Innovation: Evaluation and Control

156

(54)

Overview

156

(1)

Introduction

157

(1)

Evaluation and Control Processes

157

(2)

Evaluation

159

(5)

Where Are We Now?

159

(2)

What Lies Ahead?

161

(1)

Where Will We End Up If We Continue on This Path?

162

(2)

Control

164

(10)

Types of Control

165

(3)

Organizational Levels and Control Factors

168

(3)

Overview of Quality Issues

171

(3)

Implementing Evaluation and Control

174

(5)

Integrating Evaluation and Control: Planning

174

(1)

Integrating Evaluation and Control: Implementation

175

(3)

Validating the Evaluation and Control Process

178

(1)

Other Concerns in Evaluation and Control

179

(9)

Organizational Focus

179

(1)

Creation of Value

179

(1)

Best Practices

180

(1)

Summary

181

(7)

Appendix Two: Innovation Project Management and New Product Development

188

(1)

Innovation Projects

188

(1)

Innovation Project Management

189

(11)

Gap Identification Phase

190

(2)

Concept Phase

192

(1)

Definition Phase

193

(1)

Design Phase

194

(2)

Development Phase

196

(1)

Application Phase

197

(1)

Post-Project Review Phase

198

(2)

Portfolios of Projects

200

(7)

Summary

202

(5)

PART THREE Obtaining Technology: External Strategy

DuPont: Recognizing Its Strategic Needs

207

(1)

DuPont: The Firm's History

207

(2)

Internal Innovation

207

(1)

External Methods

207

(1)

Integration Methods

208

(1)

Overview of Part Three

209

(1)

Obtaining Technology: Planning

210

(29)

Overview

210

(1)

Introduction

211

(1)

Alliances

212

(9)

Formal versus Informal Alliances

212

(3)

Duration of an Alliance

215

(3)

Location: Domestic versus International Alliances

218

(2)

Concerns in Alliances

220

(1)

Mergers and Acquisitions

221

(7)

Mergers and Acquisitions of Technology

222

(1)

Strategic Reasons for Mergers or Acquisitions

223

(2)

Types of Mergers and Acquisitions

225

(3)

Planning the Acquisition of Technology

228

(11)

Goals

229

(1)

Due Diligence

229

(1)

Major Mistakes to Avoid

230

(2)

Summary

232

(7)

Obtaining Technology: Implementation

239

(32)

Overview

239

(1)

Introduction

240

(1)

Initial Questions

241

(4)

What Should We Be Doing Now?

241

(1)

What Are the Requirements for Key Activities?

242

(1)

What and to Whom to Delegate?

243

(2)

Key Elements

245

(26)

Integration

245

(8)

Leadership

253

(5)

Execution

258

(3)

Alignment

261

(3)

Summary

264

(7)

Obtaining Technology: Evaluation and Control

271

(51)

Overview

271

(1)

Introduction

272

(1)

Where Evaluation and Control Occur

273

(17)

Alliance/Acquisition Capabilities

274

(1)

Due Diligence

275

(8)

Negotiation of the Deal

283

(1)

Integration

284

(2)

Ongoing Evaluation and Control

286

(4)

Metrics

290

(2)

Gap Analysis

292

(11)

Financial Fitness

292

(1)

Strategic Fitness

293

(1)

Operational Fitness

293

(1)

Relationship Fitness

294

(1)

Summary

295

(8)

Appendix Three: Managing Platforms and Portfolios of Technology

303

(1)

Complexity and MTI

303

(11)

Single-Product Technology

305

(2)

Product Platforms

307

(5)

Portfolio Management

312

(2)

Management Process Checklist

314

(5)

Summary

316

(3)

PART FOUR Building Strategic MTI Success

Microsoft: A Pattern of Success

319

(1)

Microsoft: The Firm's History

319

(2)

Sustainable Advantage

320

(1)

Overview of Part Four

321

(1)

Building Capabilities for MTI Success

322

(29)

Overview

322

(1)

Introduction

323

(3)

Competitive Advantage

326

(2)

Sustainable Advantage

328

(2)

Strategic Decisions and Competitive Advantage

330

(6)

Connecting It All

332

(4)

Building Capabilities from the Start

336

(4)

Establishment of Industry Standards

337

(1)

Venture Capital

338

(2)

Other Types of Value Processes

340

(11)

Value Appropriation

340

(1)

Value Protection

341

(1)

Value Destruction

342

(3)

Summary

345

(6)

Organizational Learning and Knowledge Management

351

(42)

Overview

351

(1)

Introduction

352

(1)

Organizational Learning

353

(9)

Gathering Information

354

(1)

Transferring and Sharing Processes

355

(1)

Enabling Learning

356

(1)

Types of Learning

357

(4)

Structuring for Organizational Learning

361

(1)

Keys to Successful Organizational Learning

362

(1)

Knowledge Management

362

(9)

Knowledge-Management Definitions

363

(1)

Dimensions of Knowledge Creation

364

(1)

Making Knowledge Management a Successful Capability

364

(3)

Knowledge Management in R&D Departments and Teams

367

(3)

The Fit in Knowledge-Management Systems

370

(1)

Using Organizational Learning and Knowledge Management

371

(8)

Summary

372

(7)

Appendix Four: Waves of Innovation and Predicting the Future

379

(1)

Long-Wave Theory of Economics

379

(5)

Technological Innovation as the Driver of Long Waves

379

(4)

Implications of Long Waves

383

(1)

Methods for Viewing the Future

384

(1)

Forecasting Techniques

385

(3)

Trend Extrapolation

386

(1)

Expert Consensus

386

(1)

Simulation Methods

387

(1)

Scenario Building

387

(1)

Decision Trees

388

(1)

Hybrid Methods

388

(1)

Predicted Future Technologies

388

(2)

Applications to MTI

390

(3)

Summary

390

(3)

Glossary

393

(6)

Index

399

The Management of Technology and Innovation A Strategic Approach (with InfoTrac)

9780324144970

0324144970

Summary

Table of Contents

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The Management of Technology and Innovation A Strategic Approach (with InfoTrac)

9780324144970

0324144970

Summary

Table of Contents

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