FREE SHIPPING BOTH WAYS
ON EVERY ORDER!
LIST PRICE:
$130.33
Sorry, this item is currently unavailable.
Introduction to E-Commerce
ISBN: 9780130094056 | 0130094056
Edition: 1stFormat: Paperback
Publisher: Pearson College Div
Pub. Date: 1/1/2003
Why Rent from Knetbooks?
Because Knetbooks knows college students. Our rental program is designed to save you time and money. Whether you need a textbook for a semester, quarter or even a summer session, we have an option for you. Simply select a rental period, enter your information and your book will be on its way!
Top 5 reasons to order all your textbooks from Knetbooks:
- We have the lowest prices on thousands of popular textbooks
- Free shipping both ways on ALL orders
- Most orders ship within 48 hours
- Need your book longer than expected? Extending your rental is simple
- Our customer support team is always here to help
Offering both real-worldandtheoretical perspectives, this book features exceptionally comprehensive yetmanageablecoverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter.Market Mechanisms. Products and Services. Market Research and Advertisement. Company-Centric. Exchanges and Collaboration. E-Government, B2E. M-Commerce. Infrastructure and Application Developments. Privacy, Legal and Security. Payments... MORE
| Part I Introduction to EC | 1 | (92) | |||
| 1 | (39) | |||
| 40 | (53) | |||
| ... MORE | 93 | (108) | |||
| 93 | (53) | |||
| 146 | (55) | |||
| Part III Business-to-Business E-Commerce | 201 | (88) | |||
| 201 | (44) | |||
| 245 | (44) | |||
| Part IV Other EC Modes and Applications | 289 | (92) | |||
| 289 | (43) | |||
| 332 | (49) | |||
| Part V Supporting EC Applications | 381 | (74) | |||
| 381 | (30) | |||
| 411 | (44) | |||
| Part VI Strategy and Implementation | 455 | (1) | |||
| 455 | ||||
| Online Chapter | |||||
| |||||
| Online Technical Appendixes | |||||
| |||||
| |||||
| |||||
| |||||
| Online Tutorials | |||||
| |||||
| |||||
|
