9780136218715

Sports Marketing: A Strategic Perspective

  • ISBN 13:

    9780136218715

  • ISBN 10:

    0136218717

  • Format: Hardcover
  • Copyright: 04/01/1999
  • Publisher: Pearson College Div
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

What makes this Sports Marketing textbook different? Business Perspective Strategic Approach Spotlight on Ethics The Most Current Examples Teaching resources available at www.prenhall.com/shank

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