Silent Selling : Best Practices and Effective Strategies in Visual Merchandising

ISBN 13:
9781609011536
ISBN 10:
1609011538
Edition: 4th
Format: Paperback
Copyright: 06/22/2011
Publisher: VHPS

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

The fourth edition of Silent Selling teaches the best practices in visual merchandising as currently applied by professionals in the retail industry. Using Bell's Look-Compare-Innovate model to think outside the box, readers will develop an eye for effective merchandise presentation and the knowledge and skills to create retail environments that sell.