This detailed guide encourages writers to recognize and use the grammatical and stylistic choices available to them and to understand the rhetorical effects those choices can have on their readers. Helps to improve writing style. 1. The Structure of Sentences. 2. The Basic Sentences in Prose 3. Coordination 4. Cohesion 5. Sentence Rhythm. 6. The Writer's Voice. 7. Choosing Verbs. 8. Choosing Adverbials. 9. Choosing Adjectivals. 10. Choosing Stylistic Variations. 11. Word Classes. 12. Pronouns. 13. Punctuation: Its Purposes, Its Hierarchy, and Its Rhetorical Effects. Anyone interested in improving their writing style.