Program Evaluation, Applied Research Methods, and similar courses in Psychology, Sociology, Nursing, Political Science, Education, Human Resources at the advanced undergraduate or master's levels. This volume provides a comprehensive yet accessible introduction to the skills, attitudes and methods required to evaluate programs offered in public and private organizations. The authors stress the development of a program-improvement focus that begins with program conceptualization through implementation and analysis of outcomes and costs. They also provide detailed descriptions of methods for improving program evaluation reports and encouraging utilization.