9780131125872

Meetings, Expositions, Events and Conventions : An Introduction to the Industry

  • ISBN 13:

    9780131125872

  • ISBN 10:

    0131125877

  • Edition: 2nd
  • Format: Hardcover
  • Copyright: 01/01/2008
  • Publisher: Prentice Hall
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

For courses in meeting, event, exposition and convention planning and management. The expansive growth of the meeting, exposition, event and convention (MEEC) industry within the hospitality industry, communities and college curricula, demands this current, comprehensive introduction to the various segments of the MEEC industry. This broad overview takes advantage of the expertise of many active industry experts. It is the most up-to-date text available and covers a wider range of MEEC topics than any other book on the market.

Author Biography

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Table of Contents

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Excerpts

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