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Marketing Management : A Strategic Decision-Making Approach

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Book cover for Marketing Management : A Strategic Decision-Making Approach

Marketing Management : A Strategic Decision-Making Approach

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  • ISBN 13: 9780073381169
  • ISBN 10: 0073381160
  • Edition: 7th
  • Format: Paperback
  • Copyright: 02/20/2009
  • Publisher: McGraw-Hill/Irwin
  • Newer Edition
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