International Management Managing Across Borders and Cultures, Text and Cases

ISBN 13:
9780133062120
ISBN 10:
0133062120
Edition: 8th
Format: Hardcover
Copyright: 01/09/2013
Publisher: Pearson
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Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Directed primarily toward undergraduate and graduate International Business or General Management majors, this text also provides practical content to current and aspiring industry professionals.

International Management explores the manager's role within the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.