International Business : Environments and Operations

ISBN 13:
9780130308016
ISBN 10:
0130308013
Edition: 9th
Format: Hardcover
Copyright: 01/01/2001
Publisher: PRENTICE HALL
Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

For undergraduate courses in International Business. This text thoroughly discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It features an abundance of colorful maps, strong opening and closing cases, and current examples.