9780130308016

International Business : Environments and Operations

  • ISBN 13:

    9780130308016

  • ISBN 10:

    0130308013

  • Edition: 9th
  • Format: Hardcover
  • Copyright: 01/01/2001
  • Publisher: PRENTICE HALL
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

For undergraduate courses in International Business. This text thoroughly discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It features an abundance of colorful maps, strong opening and closing cases, and current examples.

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