9781591840411

Free Prize Inside : The Next Big Thing in Marketing

  • ISBN 13:

    9781591840411

  • ISBN 10:

    1591840414

  • Format: Hardcover
  • Copyright: 05/11/2004
  • Publisher: Portfolio Hardcover

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

THE NEXT BIG MARKETING IDEA?Maybe not.Maybe this is just a book about how every single one of us can create ideas that make our products and services remarkable. It turns out that the people who make things happen - the champions - are now in short supply and so they're more successful than ever. This is a book about a very simple idea (one that you've probably thought of yourself): If you make your product, your service, your school, your church or your career worth talking about, the word will spread. Go make something happen, and it'll pay off. I bet you can do just that.

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