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Effective Small Business Management : An Entrepreneurial Approach
Effective Small Business Management : An Entrepreneurial Approach
- ISBN 13:
9780130807083
- ISBN 10:
0130807087
- Edition: 6th
- Format: Hardcover
- Copyright: 06/01/1999
- Publisher: Prentice Hall
- Newer Edition
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Summary
This new edition of this text will be more streamlined at 22 chapters and 750 pages (versus 27 chapters and 920 pages in the 5/e). Increased coverage of the Internet in Marketing, advertising, and researching, with new "Wired to the Web" boxes in every chapter.
