Free Shipping On Every Order
Amazon no longer offers textbook rentals. We do!
Dynamics of Mass Communications : Media in the Digital Age
Dynamics of Mass Communications : Media in the Digital Age
- ISBN 13:
9780073268705
- ISBN 10:
0073268704
- Edition: 9th
- Format: Nonspecific Binding
- Copyright: 01/01/2006
- Publisher: MCGRAW HILL
- Newer Edition
Rent
Sorry, this item is currently unavailable.
Free Shipping On Every Order
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Extend or Purchase Your Rental at Any Time
Need to keep your rental past your due date? At any time before your due date you can extend or purchase your rental through your account.
Summary
Well-known for its balanced approach to media industries and professions,Dynamics of Mass Communicationoffers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age with a free Student DVD that adds video and interactivity to the student's textbook experience and brings students up-to-date on the latest developments in mass communication,--from the emerging role of cell phones and iPods in the mass media mix to the growing impact of blogs on the practice of journalism.
