Cengage Advantage Books: Foundations in Strategic Management (with InfoTrac)
Cengage Advantage Books: Foundations in Strategic Management (with InfoTrac)
- ISBN 13:
9780324259179
- ISBN 10:
0324259174
- Edition: 3rd
- Format: Paperback
- Copyright: 01/07/2004
- Publisher: Cengage Learning
- Newer Edition
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Summary
Foundations of Strategic Management provides a concise and balanced introduction to the important theories and views of the field. The authors present an up-to-date look at the most critical topics in strategy today and use examples from cutting-edge firms to help learners begin to understand and develop decision-making and analysis techniques that are relevant in all types of organizations.