9780130675446

Business Essentials

  • ISBN 13:

    9780130675446

  • ISBN 10:

    013067544X

  • Edition: 4th
  • Format: Paperback
  • Copyright: 01/01/2003
  • Publisher: PRENTICE HALL
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

This best-selling book presents a brief "no-nonsense" approach to the fundamentals of business which spans the range of all functional areasmanagement, marketing, operations, accounting, information systems, finance, and legal studies.A six-part organization introduces readers to the basics of the business system in the U.S.; addresses the management side of business; looks at human resources, marketing, and the way business manage information for both internal users and for reporting to external constituents; and finally, presents the financial elements of business.For anyone preparing for a business career in the third millennium.

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