9781781317181

Creativity begins with you.

Through a series of 20 practical and effective exercises, all using a unique visual approach, Michael Atavar challenges you to open your mind, shift your perspective and ignite your creativity. Whatever your passion, craft or aims, this book will expertly guide you from bright idea, through the tricky stages of development, to making your concepts a reality.

We often treat creativity as if it was something separate from us – in fact it is, as this book demonstrates, incredibly simple: creativity is nothing other than the very core of 'you'.

At Build and Become we believe in building knowledge that helps you navigate your world. Our books help you make sense of the changing world around you by taking you from concept to real-life application through 20 accessible lessons designed to make you think. Create your library of knowledge. For further information on Build&Become, follow us on Instagram, Twitter and Facebook

Michael Atavar is an artist and consultant with a practice that mixes creativity, business, art and psychology. He currently works with individuals and businesses, helping to solve professional problems, using creativity as a key. His books include How To Be An Artist, and most recently Better Magic - How To Have Creative Ideas in 24 Steps. Michael has written three other books about creativity covering the areas of process, individual practice, generating ideas and group dynamics.

Example specific to Read People to give indication of how the books will work:

Introduction

Chapter 1: Reading the body

Lesson 1: Understanding the power of body language

Lesson 2: The body broken down

Lesson 3: Lying – what does our body reveal?

Lesson 4: Face vs body – understanding emotions

Overview – toolkits

Chapter 2: Reading Behaviour

Lesson 1: Behavioural norms

Lesson 2: Reactions and reacting

Lesson 3: Anxiety

Lesson 4: Happiness

Overview – toolkits

Chapter 3: Reading a Crowd

Lesson 1: The effects and affects of groups

Lesson 2: Behaviour in front of others

Lesson 3: Reading others’ behaviour

Lesson 4: Smiling – how is it powerful?

Overview - toolkits

Chapter 4: Seeing Social Behaviour

Lesson 1: Behavioural patterns

Lesson 2: On screen

Lesson 3: The act of doing

Lesson 4: Confidence

Overview – toolkits

Chapter 5: Using behaviour

Lesson 1: Children

Lesson 2: Relationships

Lesson 3: Sport and performance

Lesson 4: Presence

Overview – toolkits

Epilogue

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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Being Creative: Be inspired. Unlock your originality 20 thought-provoking lessons

Being Creative: Be inspired. Unlock your originality 20 thought-provoking lessons

1781317186

Summary

Author Biography

Table of Contents

Supplemental Materials