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Advertising Campaign Strategy : A Guide to Marketing Communication Plans

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Book cover for Advertising Campaign Strategy : A Guide to Marketing Communication Plans

Advertising Campaign Strategy : A Guide to Marketing Communication Plans

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  • ISBN 13: 9780324322712
  • ISBN 10: 0324322712
  • Edition: 4th
  • Format: Paperback
  • Copyright: 09/13/2005
  • Publisher: Cengage Learning
  • Newer Edition
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