Chapter 1: Innovation Management: An Introduction

Chapter 2:  Entrepreneurship and Market Adoption

Chapter 3: Managing Innovation within Firms

Chapter 4: Process Innovation and Operations Management

Chapter 5: Imitation, Counterfeit Products and Intellectual Property

Part 2:  Managing Technology and Knowledge

Chapter 6: Managing Organisational Knowledge

Chapter 7: Strategic Alliances And Networks

Chapter 8: Knowledge Transfer and Open Innovation in Innovation

Chapter 9: Management of Research & Development

Chapter 10: Managing R&D projects

Part 3: New Product/Service Development

Chapter 11: Product & Brand Strategy

Chapter 12: New Product Development

Chapter 13: New Service Development

Chapter 14: Packaging and Product Development

Chapter 15: The Role Of Market Research In New Product Development

Chapter 16: Practical Steps to Help Innovation and New Product Development

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