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Technical Communication (with Resources for Technical Communication)

by: Lannon, John M.

ISBN: 9780321467683 | 032146768X

Edition: 10th
Format: Package
Publisher: Longman
Pub. Date: 1/1/2006

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Summary Table of Contents

The bestselling text of its kind, Lannon's "Technical Communication", Tenth Edition, is the premier resource for introductory technical communication, combining a pragmatic and accessible approach to the subject with attention to the latest developments in the field. Addressing a wide range of interests for students from a variety of majors, the new edition of "Technical Communication "has an expanded emphasis on the realities of the workplace reflected in a new feature, On the Job, as well as expanded content throughout focusing on what goes o... MORE

* = new to this edition. Preface. Acknowledgments. 1. Introduction to Technical Communication. Technical Communication Serves Practical Needs. Technical Communication is User-Centered. Technical Communication Is Efficient. * Sample Document: A Citizen's Guide to Bioremediation. * Technical Communication Comes in All Shapes and Sizes. * Technical Communicators Employ a Broad Array of Skills. Technical Communication is Part of Most Careers. Communication Has Both an Electronic and a Human Side. Communication Reaches a Global Audience. Consider Th... MOREis: Twenty-First Century Jobs Require Portable Skills. Exercises. Collaborative Project. Service-Learning Project. I. COMMUNICATING IN THE WORKPLACE. * Technical Communication in the News : "Report Pinpoints Cause of Columbia Shuttle Disaster". 2. Preparing an Effective Technical Document. Complete the Key Tasks. Rely on Creative and Critical Thinking. Guidelines for Writing with a Computer. * Make Proofreading Your Final Step. * Guidelines for Proofreading. Consider This: Workplace Settings Are Increasingly Virtual. Exercises. Collaborative Project. Service-Learning Project. 3. Delivering the Essential Information. Assess the Audience's Information Needs. Identify Levels of Technicality. The Highly Technical Document. The Semitechnical Document. The Nontechnical Document. Primary and Secondary Audiences. Web-Based Documents for Multiple Audiences. * A Web Page Linked to Various User Needs : Zantac™ Syrup. Develop an Audience and Use Profile. Audience Characteristics. Purpose of the Document. Audience's Technical Background. Audience's Cultural Background. Audience's Knowledge of the Subject. Appropriate Details, Format, and Design. Due Date and Timing. Consider This: Communication Failure Can Have Drastic Consequences. Exercises. Collaborative Projects. Service-Learning Project. * 4. Making a Persuasive Case. Identify Your Specific Goal. Arguing to Influence People's Opinions. Arguing to Enlist People's Support. Presenting a Proposal. Arguing to Change People's Behavior. Assess the Political Realities. Expect Audience Resistance. Know How to Connect with the Audience. Allow for Give-and-Take. Ask for a Specific Response. Never Ask for Too Much. Recognize All Communication Constraints. Organizational Constraints. Legal Constraints. Ethical Constraints. Time Constraints. Social and Psychological Constraints. Consider This: People Often React Emotionally to Persuasive Appeals. Support Your Claims. Offer Convincing Evidence. Appeal to Common Goals and Values. Consider the Cultural Context. Shape Your Argument. Guidelines for Making Your Case. Sample Document: Ewing Sales Letter. Checklist for Cross-Cultural Documents. Exercises. Collaborative Projects. Service-Learning Project. * 5. Weighing the Ethical Issues. Recognize Unethical Communication in the Workplace. Know the Major Causes of Unethical Communication. Yielding to Social Pressure. Mistaking Groupthink for Teamwork. Understand the Potential for Communication Abuse. Suppressing Knowledge the Public Needs. Hiding Conflicts of Interest. Exaggerating Claims about Technology. Falsifying or Fabricating Data. Using Visual Images That Conceal the Truth. Stealing or Divulging Proprietary Information. Misusing Electronic Information.

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Technical Communication (with Resources for Technical Communication)

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