Meetings, Expositions, Events and Conventions : An Introduction to the Industry
ISBN: 9780135124581 | 0135124581
Edition: 3rdFormat: Hardcover
Publisher: Prentice Hall
Pub. Date: 1/14/2011
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The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. #xA0;With a broad view of the industry, MEETINGS, EXPOSITIONS, EVENTS & CONVENTIONS, 3/emoves beyond just one segment to include all aspects related to the MEEC industry. #xA0;Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. #xA0;(Using the Delphi method, even the text#x19;s ... MORE
1. Introduction to the Meetings, Expositions, Events, and Conventions Industry
2. Meeting, Exhibition, Event, And Convention Organizers and Sponsors
3. Destination Marketing Organizations (DMOs)<FM><TTL>
4. Meeting and Convention Venues
5. Exhibitions
6. Service Con... MORE
7. Destination Management Companies (DMC)
8. Special Events Management
9. Planning and Producing MEEC Gatherings
10. Food and Beverage
11. Legal Issues in the MEEC Industry
12. Technology and the Meeting Professional
13. Green Meetings & Social Responsibility
14. International Aspects in MEEC
15. Pulling It All Together
