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Meetings, Expositions, Events and Conventions : An Introduction to the Industry

ISBN: 9780135124581 | 0135124581
Edition: 3rd
Format: Hardcover
Publisher: Prentice Hall
Pub. Date: 1/14/2011

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The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. #xA0;With a broad view of the industry, MEETINGS, EXPOSITIONS, EVENTS & CONVENTIONS, 3/emoves beyond just one segment to include all aspects related to the MEEC industry. #xA0;Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. #xA0;(Using the Delphi method, even the text#x19;s topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility.

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