Managerial Economics & Business Strategy
ISBN: 9780073375960 | 0073375969
Edition: 7thFormat: Hardcover
Publisher: McGraw-Hill/Irwin
Pub. Date: 10/1/2009
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Baye's Managerial Economics and Business Strategy remains the best-selling managerial economics textbook in which it continues to provide students with the tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. Baye is known for its real-world examples, frontier research, inclusion of modern topics not found in other managerial books, as well as balanced coverage of traditional and modern microeconomic tools. The Seventh Edition retains all of the key signature features of previous e... MORE
| The Fundamentals of Managerial Economics | |
| Market Forces: Demand and Supply | |
| Quantitative Demand Analysis | |
| The Theory of Individual Behavior | |
| The Production Process and Costs | |
| The Organization of the Firm | |
| The Nature of Industry | |
| Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets | |
| Basic Oligopoly Models | ... MORE|
| Game Theory: Inside Oligopoly | |
| Pricing Strategies for Firms with Market Power | |
| The Economics of Information | |
| Advanced Topics in Business Strategy | |
| A Manager’s Guide to Government in the Marketplace | |
| Case Study: Challenges at Time Warner: | |
| Answers to Selected End-of-Chapter Problems | |
| Additional Readings and References | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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