An Invitation to Social Research How It's Done
ISBN: 9780495813293 | 049581329X
Edition: 4thFormat: Paperback
Publisher: Cengage Learning
Pub. Date: 1/1/2010
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This book provides balanced coverage of quantitative and qualitative methods of social research with a unique "behind the scenes" approach: Chapters are built on focal research pieces and excerpts from real research projects, and they present the insights and perspectives of workers conducting real-world research. The book guides readers through the many stages of social research--from selecting a researchable question and designing a study to selecting the best method of data analysis for a particular study--and prepares them for the ethical issues and problems that they may face along the way.
| The Uses of Social Research | |
| Theory and Research | |
| Ethics and Social Research | |
| Selecting Researchable Topics and Questions | |
| Sampling | |
| Measurement | |
| Cross-sectional, Longitudinal, and Case Study Designs | |
| Experimental Research | |
| Questionnaires and Structured Interviews | |
| Qualitative Interviewing | |
| Observational Techniques | |
| Using Available Data | |
| Content Analysis and Comparing Methods | |
| Applied Social Research | |
| Quantitative and Qualitative Data Analysis | |
| Appendixes | |
| Writing the Research Report | |
| Random Number Table | |
| Checklist for Preparing a Research Proposal | |
| Comparing Methods | |
| Multiple Methods | |
| Glossary | |
| References | |
| Index | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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