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How It's Done : An Invitation to Social Research (With Infotrac)

ISBN: 9780534588069 | 0534588069
Edition: 2nd
Format: Paperback
Publisher: Cengage Learning
Pub. Date: 7/11/2002

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SummaryTable of Contents
This text provides balanced coverage of quantitative and qualitative methods of social research with a unique "behind the scenes" approach: chapters are built upon focal research pieces and excerpts from real research projects, and present the insights and perspectives of workers conducting real-world research. The text guides students through the many stages of social research--from selecting a researchable question and designing a study to selecting the best method of data analysis for a particular study--and prepares them for the ethical iss... MORE
... MORE
The Uses of Social Researchp. 1
Theory and Researchp. 21
Ethics and Social Researchp. 39
Selecting Researchable Topics and Questionsp. 69
Samplingp. 103
Measurementp. 137
Cross-Sectional, Longitudinal, and Case Study Designsp. 167
Experimental Researchp. 197
Questionnaires and Structured Interviewsp. 229
Qualitative Interviewingp. 265
Observational Techniquesp. 307
Using Available Datap. 345
Content Analysisp. 377
Applied Social Researchp. 401
Quantitative Data Analysisp. 453
Qualitative Data Analysisp. 493
Appendixes
Glossaryp. 547
Referencesp. 555
Indexp. 575
Table of Contents provided by Syndetics. All Rights Reserved.

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