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Global Business Today

ISBN: 9780073210544 | 0073210544
Edition: 5th
Format: Paperback
Publisher: McGraw-Hill/Irwin
Pub. Date: 3/5/2007

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SummaryTable of Contents
Charles Hill's Global Business Today, 5e (GBT) has become an established text in the International Business market for several key reasons: (1) it is comprehensive and up-to-date, (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implications, (5) it makes important theories accessible and interesting to students, and (6) it incorporates ancillary resources that enliven the text and make it easier to teach. The ... MORE
... MORE
Globalization
Globalization
Country Differences
National Differences in Political Economy
National Differences in Culture
Ethics in International Business
Cross-Border Trade and Investment
International Trade Theory
The Political Economy of International Trade
Foreign Direct Investment
Regional Economic Integration
Global Money System
The Foreign Exchange Market
The International Monetary System
Competing in a Global Marketplace
The Strategy of International Business
Entering Foreign Markets
Exporting, Importing, and Countertrade
Global Production, Outsourcing, and Logistics
Global Marketing and R & D
Global Human Resource Management
Table of Contents provided by Publisher. All Rights Reserved.

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