Business and Administrative Communication
ISBN: 9780073377803 | 0073377805
Edition: 9thFormat: Hardcover
Publisher: McGraw-Hill/Irwin
Pub. Date: 10/19/2009
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Donna Kienzler shares the same vision for the book and research philosophy as Kitty. She uses a student-friendly writing style and strong design element to hold student's attention. The ninth edition of Business and Communication by Donna Kienzler is a true leader in the business communication field. Beyond covering the broad scope of topics in both oral and written business communication, Locker's text uses a student-friendly writing style and strong design element to hold student's attention. Real-world examples and real business applications... MORE
| The Building Blocks of Effective Messages | |
| Succeeding in Business Communication and Management | |
| Adapting Your Message to Your Audience | |
| Building Goodwill | |
| Navigating through the Business Environment | |
| Communicating across Cultures | |
| Working and Writing in Teams | |
| The Communication Process | |
| Planning, Composing, and Revising | ... MORE |
| Designing Documents | |
| Creating Visuals and Data Displays | |
| Making Oral Presentations | |
| Job Hunting | |
| Building Résumés | |
| Applying for a Job | |
| Interviewing for a Job and Writing Follow-Up Messages | |
| Basic Business Messages | |
| Sharing Informative and Positive Messages | |
| Delivering Negative Messages | |
| Crafting Persuasive Messages | |
| Proposals and Reports | |
| Planning and Researching for Reports and Proposals | |
| Writing Proposals | |
| Analyzing Information and Writing Reports | |
| Appendices | |
| Formatting Letters, Memos, and E-mail Messages | |
| Writing Correctly | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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