Brand Identity Essentials 100 Principles for Designing Logos and Building Brands
Brand Identity Essentials 100 Principles for Designing Logos and Building Brands
- ISBN 13:
9781592535781
- ISBN 10:
159253578X
- Edition: 1st
- Format: Hardcover
- Copyright: 10/01/2010
- Publisher: Rockport Publishers
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Summary
This book will be the third book in the Essential series following Layout Essentials and Typography Essentials. It will outline and demonstrate basic logo design guidelines and rules through 100 principles including the elements of a successful logo, research and planning, and execution.