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Strategic Management in Action

ISBN: 9780130400062 | 0130400068
Format: Paperback
Publisher: PRENTICE HALL
Pub. Date: 1/1/2002

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(Pearson Education) A guide integrating the most current strategic management theories and practices, with an array of interactive features. Includes comprehensive cases at the end of each chapter, of companies such as Levi-Strauss and Starbucks, a companion Web site giving students access to online study guides, Internet resources, and more. Softcover. DLC: Strategic planning.

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