FREE SHIPPING
ON EVERY ORDER!
LIST PRICE:
$170.94

OUR PRICE:
$135.38

You may extend rentals at any time.


New Products Management

ISBN: 9780072961447 | 0072961449
Edition: 8th
Format: Hardcover
Publisher: McGraw-Hill/Irwin
Pub. Date: 1/11/2005

Why Rent from Knetbooks?

Because Knetbooks knows college students. Our rental program is designed to save you time and money. Whether you need a textbook for a semester, quarter or even a summer session, we have an option for you. Simply select a rental period, enter your information and your book will be on its way!

Top 5 reasons to order all your textbooks from Knetbooks:

  • We have the lowest prices on thousands of popular textbooks
  • Free shipping both ways on ALL orders
  • Most orders ship within 48 hours
  • Need your book longer than expected? Extending your rental is simple
  • Our customer support team is always here to help
New Products Management provides future new product managers and team leaders with a complete toolkit for learning and executing the product development process. Students learn how real-world managers oversee effective strategy development, manage teams, evaluate ideas, and manage the technical and financial aspects of new product management. Book jacket.


Please wait while this item is added to your cart...