9781118115077

Get the E*Trade experts' inside track on playing the markets For retail traders, knowing which possible strategies to employ when has always been a challenge. That is, until now. For the first time, popular E*Trade educators Rick Swope and Shawn Howell introduce their two-dimensional scoring system for determining how bullish/bearish a trade setup looks by reading charts. In Trading by Numbers, they present a scoring system that uses a trend score and a volatility score, removing the guesswork and giving you a solid guide to the markets. Based on the score, the authors provide a toolkit of option strategies that are best to execute in each specific situation. Using common indicators and patterns, the book provides analysis for choosing your right strategy while managing risk. Authors Swope and Howell are accomplished market educators and their partners are the leaders in trading and investing, including E*Trade, CBOE, OIC, NYSE, NASDAQ OMX, CME and ISE An easy-to-use guide that will help you make the best decisions in any situation, the book is essential for traders at all levels Trading by Numbers outlines a proprietary market scoring system that helps traders determine the best option strategies to execute in any market climate.

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Rick Swope is a cofounder of Pro Market Advisors, which specializes in premier investment education and trading consultation services for retail and institutional clients such as E*Trade Financial Corporation, the Options Industry Council, and the International Securities Exchange. Previously, he was the co-owner and managing partner of one of the first online trading firms. He is the coauthor of The Market Guys' Five Points for Trading Success (Wiley).

W. Shawn Howell is a cofounder of Pro Market Advisors. He spent a decade working with Charles Schwab's most affluent and sophisticated traders as well as managing teams of specialized brokers. In 2005, Shawn concluded his tenure as the divisional manager of Schwab's Active Trader Field Team to teach currency, stock, option, and technical trading strategies across North America for Investools. In 2007, he became the Managing Director of the forex enterprise for Thinkorswim Group Inc. In 2009, Shawn and longtime friend Rick Swope cofounded Pro Market Advisors.

Acknowledgments	p. xi
Introduction	p. xiii
Market Scoring	p. 1
Intuition Can Be High Tuition	p. 2
The Role of Technical Analysis	p. 3
Trend Scoring	p. 9
Trend-Scoring System	p. 10
Volatility Scoring	p. 27
Volatility Overview	p. 28
Volatility Scoring System	p. 34
Know That You Don't Know	p. 42
Protecting Your Position	p. 43
Seven Keys to Risk Management Success	p. 44
Three Legs of Managing Risk	p. 54
Setting Stops	p. 63
Safety in Numbers	p. 66
Covered Calls	p. 67
Getting to Know the Strategy	p. 68
Strategy in Action	p. 70
Strategy Management	p. 71
Strategy Application	p. 76
Long Calls	p. 81
Getting to Know the Strategy	p. 81
Strategy in Action	p. 85
Strategy Management	p. 91
LEAPS	p. 92
Strategy Application	p. 95
Long Puts	p. 101
Getting to Know the Strategy	p. 101
Strategy in Action	p. 102
Strategy Management	p. 104
Speculative Puts	p. 107
Collars	p. 110
Strategy Application	p. 111
Straddles and Strangles	p. 117
Getting to Know the Strategy	p. 118
Strategy in Action-Straddle	p. 119
Strategy Management	p. 122
Strategy in Action-Strangle	p. 124
Strategy Application	p. 125
Debit Spreads	p. 131
Getting to Know the Strategy	p. 132
Strategy in Action	p. 135
Strategy Management	p. 136
Strategy Application	p. 141
Cash-Secured Puts	p. 145
Getting to Know the Strategy	p. 145
Strategy in Action	p. 147
Strategy Management	p. 149
Strategy Application	p. 153
Credit Spreads	p. 159
Getting to Know the Strategy	p. 160
Strategy in Action	p. 160
Strategy Management	p. 162
Strategy Application	p. 168
Horizontal Spreads	p. 171
Getting to Know the Strategy	p. 173
Strategy in Action	p. 175
Strategy Management	p. 176
Strategy Application	p. 179
Diagonal Spreads	p. 183
Getting to Know the Strategy	p. 184
Strategy in Action	p. 190
Strategy Management	p. 191
Strategy Application	p. 193
Index Options	p. 197
Getting to Know the Strategy	p. 198
Strategy in Action	p. 204
Strategy Execution	p. 204
Butterfly Spreads	p. 207
Getting to Know the Strategy	p. 208
Strategy in Action	p. 210
Strategy Management	p. 212
Strategy Application	p. 213
Iron Condors	p. 217
Getting to Know the Strategy	p. 218
Strategy in Action	p. 218
Strategy Management	p. 221
Strategy Application	p. 223
Appendix Strategy Profit and Loss Diagrams	p. 227
About the Authors	p. 231
Index	p. 233
Table of Contents provided by Ingram. All Rights Reserved.

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Trading by Numbers Scoring Strategies for Every Market

Trading by Numbers Scoring Strategies for Every Market

1118115074

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