Bonds-Raacke- Dr. Jennifer Bonds-Raacke is currently the Chair and Associate Professor of Psychology at Fort Hays State University (FHSU). Her primary research interests are the psychology of mass communication, decision-making, and the psychology of teaching. Prior to joining the faculty at FHSU, Dr. Bonds-Raacke served as the Associate Dean of the Maynor Honors College and as a Faculty Teaching Fellow for the Teaching and Learning Center at the University of North Carolina at Pembroke. She has also been an Assistant Professor and Faculty Advisor of the Honors Program at Briar Cliff University. Dr. Bonds-Raacke obtained her PhD and MS from Kansas State University in Experimental Psychology and her BA from Christian Brothers University. She has been happily married to Dr. John Raacke for over a decade and they have two daughters, Callie and Brooke.

Raacke- Dr. John Raacke is currently an Assistant Professor of Psychology at Fort Hays State University (FHSU). His primary research interests are juror/jury decision making, team decision making, and studying the impact of social networking sites. Prior to joining the faculty at FHSU, Dr. Raacke served as the Associate Dean of the College of Arts and Sciences, the Academic Affairs Administrative Fellow, and Chair of the Internal Review Board (IRB) at the University of North Carolina at Pembroke. He has also been an Assistant Professor at Briar Cliff University. Dr. Raacke obtained his PhD and MS from Kansas State University in Experimental Psychology and his BA from Christian Brothers University. Dr. Raacke is originally from southern Louisiana and enjoys cooking Cajun food for his family.

Part I Introduction to Research Methods

  -Chapter 1 PSYCHOLOGY AS A SCIENCE

  -Chapter 2 GOALS AND METHODS OF PSYCHOLOGY

  -Chapter 6 HYPOTHESIS TESTING

  -Chapter 8 SELECTION AND ASSIGNMENT OF

  -Chapter 12 FACTORIAL DESIGNS

Part I Introduction to Research Methods

Chapter 1 PSYCHOLOGY AS A SCIENCE

Are You Equipped?

Research Methods and You Sources of Information

Importance of Being an Educated Consumer

Disconnect between Media and Psychological Research

Recommendations

Section Summary

Pseudoscience

Science

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Goals of Psychological Research

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Institutional Review Board

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Introduction to Correlational Methods

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Variables—Independent and Dependent

Subject Variables

Treatment Conditions

Section Summary

Reliability

Validity

Internal, External, and Construct Validity

Section Summary

Getting Your Research Idea

Conducting Searches

Starting a Search

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Examples from Chapter 7

A Classic Research Example

Contemporary Research Examples

Section Summary

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Examples from Chapter 7

A Classic Research Example

Contemporary Research Examples

Section Summary

Ways to Minimize Disadvantages

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Between Subjects Factorial Designs

Within Subjects Factorial Designs

Mixed Subjects Factorial Designs

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Main Effects

Interactions

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AB Designs (Pretest–Posttest)

ABA Designs (Reversal Designs)

Multiple Baseline Designs

Section Summary

Heinz Ketchup Example Revisited

Type I and Type II Errors

The Role of Replication

Section Summary

Drawing Conclusions from Descriptive Statistics

Drawing Conclusions from Inferential Statistics

Statistical Significance versus Practical Significance

Section Summary

The Title Page

Abstract

Introduction

Method

Results

Discussion

Tables and Figures

Section Summary

Within-Text Citations

Reference List

Typical Sources

Section Summary

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