Ideal for students in research methods courses and for readers seeking aclear guide to conducting behavioral studies, the fourth edition of A PracticalGuide to Behavioral Research provides an accessible introduction to thetechniques and tools of behavioral research used in psychology, sociology, andanthropology, as well as in business, education, design, and program evaluation.It offers a multi-method, hands-on, interdisciplinary approach includingobservation, interviewing, questionnaire construction, experimentation, contentanalyses, case studies, and the use of personal documents and archival measures.Students are encouraged to learn by using statistical techniques rather thanjust reading about them.This revision includes a new chapter describing the research opportunitiesprovided by using the Internet in behavioral research, and new material on theuse of computers in running research studies and in data analysis. It alsoexpands coverage of case studies and qualitative research, and introduces therole of the camera in behavioral research. Details on conference presentationsand on writing technical reports and journal articles are included. This editionalso features more information on work being done outside of North America.Lively and straightforward, the fourth edition of A Practical Guide toBehavioral Research is an indispensable tool for teachers in need of anexcellent textbook, and an invaluable reference for anyone interested inbehavioral studies.